Effective Market Research for Small Businesses

Due to the ongoing COVID-19 (coronavirus) situation, this class is a webinar and will not take place at the SBDC.

Business research is essential for companies that wish to stay in business.

We will discuss online sources and other easily-accessible databases full of statistical data that can help your business make knowledgeable decisions. These resources will help you understand and define the market for your product or service, find your competition, explore demographics, find industry benchmarks, and keep up on industry news.